The image from our Christmas card designed by Anne. Happy Holidays to everyone and a healthy, exciting, prosperous 2013!
Year: 2012
SugarSync 2.0 beta – desktop app
…a fresh new interface – The Next Web
SugarSync 2.0 beta takes on Dropbox with modern design and iDisk-like virtual drive… a minimalist and centralized new design… A handsome black, green, gray, and red color palette adorns the new app from head to toe… the new app is breathtakingly modern” – The Verge
…dramatically overhauled and simplified user interface – Macworld
The new desktop application is now in public beta! The UI/UX has recently been updated based on private beta feedback–yes, we responded very quickly–and I will talk about this in another post.
I will also be profiling the web and mobile (iOS, Android, Windows Phone) applications very soon. Among other accolades the app won PC Magazine’s Editor’s Choice Award.
SugarSync Redesign
Over the past year we have been working hard at SugarSync on a complete redesign of the products and service. I started with an identity redesign–which rolled out in February–and the work on the desktop, mobile and web apps is due to launch (public beta) in mid November.
I will be adding many more posts and screen shots of the work as soon as I can after the press launch. In the meantime here is one of my designs for the (marcom) website.
Halloween!
(Early 20th century turnip lantern–just like I used to make!)
From Tam O’ Shanter by Robert Burns
Warlocks and witches in a dance:
Nae cotillon, brent new frae France,
But hornpipes, jigs, strathspeys, and reels,
Put life and mettle in their heels.
A winnock-bunker in the east,
There sat auld Nick, in shape o’ beast;
A towzie tyke, black, grim, and large,
To gie them music was his charge:
He screw’d the pipes and gart them skirl,
Till roof and rafters a’ did dirl. –
Coffins stood round, like open presses,
That shaw’d the Dead in their last dresses;
And (by some devilish cantraip sleight)
Each in its cauld hand held a light.
By which heroic Tam was able
To note upon the haly table,
A murderer’s banes, in gibbet-airns;
Twa span-lang, wee, unchristened bairns;
A thief, new-cutted frae a rape,
Wi’ his last gasp his gabudid gape;
Five tomahawks, wi’ blude red-rusted:
Five scimitars, wi’ murder crusted;
A garter which a babe had strangled:
A knife, a father’s throat had mangled.
Whom his ain son of life bereft,
The grey-hairs yet stack to the heft;
Wi’ mair of horrible and awfu’,
Which even to name wad be unlawfu’.
Three lawyers tongues, turned inside oot,
Wi’ lies, seamed like a beggars clout,
Three priests hearts, rotten, black as muck,
Lay stinkin, vile in every neuk.
Windows 8 app
Staying true to the commitment to be available on every platform and device, SugarSync launched an app for Windows 8 and Windows RT last week.
The design turned out pretty nicely (see below) and we were able to accommodate some new UX paradigms quite seamlessly (there’s a company blog post here).

One dialog at a time…
The many, many dialogs that underpin an application like SugarSync can seem, at times to be the very essence of the designed experience. They guide, reassure, inform, sell, etc. enabling customers to make the most of this high productivity app.
All the universal rules apply to dialog design–restrictive canvas, end user prejudice, technical limitations, ever-shifting UX models, varying platform/purpose, etc. This is a microcosm of screen design that requires all the skills at a designer’s disposal.
Here’s what I’ve learned: if you make your dialogs consistent, inviting, simple, engaging, satisfying, considerate, comprehensible and ultimately very useful they will not get dismissed as unnecessary UI noise.
Here are some on-boarding dialogs from our desktop app installation flow:











